Marketing Technology Specialist (50%)

Max Felchlin AG is an internationally leading manufacturer of high-quality couvertures, chocolates, and the finest components for the confectionery/pastry trade as well as the confectionery industry. Our services are characterized by quality, creativity, and flexibility. <<We live passion and responsibility from origin to enjoyment around the world>> Do you want to not only help shape marketing, but also drive it forward technologically? Then develop with us the systems, data, and automated processes that will shape our marketing of tomorrow. To strengthen our team, we are looking for a committed, analytical, and curious personality as a Marketing Technology Specialist (50%) (m/f | limited for 1 year) starting from January 2027 or by arrangement. Your tasks * Active participation in the construction and introduction of the CRM in marketing, including process design, ensuring data quality, testing, and user support * Design and further development of marketing automation, from lead processes and segmentations to automated customer journeys and campaign workflows * Analysis of existing processes as well as their digitalization and automation with pragmatic and effective solutions * Further development and networking of the marketing system landscape, especially website, webshop, CRM, and other digital platforms * Preparation and visualization of marketing data with Power BI as well as development of understandable dashboards to derive concrete insights together with the team * Identification, testing, and integration of meaningful applications of generative AI into existing processes * Support of digital marketing in the areas of tracking, lead generation, content creation, and performance optimization * Coordination of external service providers as well as close cooperation with the commercial departments and especially ICT. Your profile * You are studying or have completed a training or a degree in marketing, business informatics, digital business, data analytics, or a related field * You are equally enthusiastic about marketing, technology, data, and good user experiences * You have practical experience with marketing automation, websites, webshops, Power BI, analytics, or digital marketing * You work in a structured, analytical, and independent manner -- and do not lose sight of the common goal * You are a doer: You experiment, ask questions, roll up your sleeves, and reliably implement ideas * You communicate confidently in German and English, both orally and in writing. French is a plus. Our offer * A varied role at the interface of marketing, technology, data, and AI - with visible room for design * A strong tandem in the Marketing Technology Powerhouse with professional guidance and space for rapid responsibility * Practical projects with direct benefit for marketing, sales, and the entire company * A product that puts a smile on your face every day. Have we piqued your interest? Then we look forward to your application. Please show us using a concrete example how you have already used technology to make marketing or a process better. Feel free to apply using "Du" - we live this culture in everyday life as well. Direct applications will be preferred. [Apply now](< >)Address Max Felchlin AG Gotthardstrasse 11 6438 Ibach Switzerland T+ Follow us [Facebook](< >)[Instagram](< >)[Youtube](< >)[Linkedin](< >) j4id10452356jm j4it1043jm j4iy26jm